We partnered with Sean Evans (Hot Ones) to map out America’s spiciest road trip, challenging people to try the hottest dishes we could find. Alex Trochut crafted our road map and posters, bringing the gorgeous spicy hellfire of each dish to life.

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AD: JOSÉ CONTRERAS
CD: ILANA WOLSTEIN, ERIC DENNIS

AWARDS & RECOGNITION
CLIO - BRONZE
CLIO HEALTH - BRONZE
ONE SHOW SHORTLIST
ADC SHORTLIST
COMMUNICATION ARTS TYPOGRAPHY SHORTLIST
COMM ARTS TYPOGRAPHY WINNER
LUERZERS ARCHIVE 5+6-2021
THE ONE CLUB